Survey: Consumers Increasingly Concerned With Products? Origins And Rate Of Release

A large survey of consumers and manufacturers from around the world has found a number of interesting statistics, though some are interesting not in and of themselves, but in what they imply about those surveyed. For instance, 57% of consumers say they're "always or usually" aware of a product's country of origin. This seems rather generous, considering how incredibly complex the supply chain is, and how a given high-tech product might include pieces from 10 or 20 different countries, depending on how deep you want to dig. And while 67% of people said that product quality is better today than it was 5 years ago, 75% think manufacturers don't use the best-quality materials and don't follow environmentally friendly procedures. Perhaps most entertainingly, 97% of manufacturers consider themselves "ahead of the curve" in safety and reliability, and nearly that many think the same regarding sustainability and innovation. They can't all be above average.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/-mz4itRsl70/

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